I never thought much about the Starbucks logo before, but yesterday, I stopped at the “original” (colloquially, at least) Starbucks location, and I realized that the old logo was kind of cool.
A topless Melusine (two-tailed mermaid) holding up both tails, beckoning people to consume caffeinated beverages is … at least … weirdly original.
As I stood there gawking at the drawing, however, I couldn’t help but wonder why the boobs had been drawn in such an uninspired, physically-improbable way.
I mean, her knockers are way too far apart, and seeing that this is all fiction anyway … I would have spent a few extra bucks to give her a little Jessica Rabbit action on the front end.
Even though it’s a far cry from visually perfect, dare I say that the old logo is far more endearing than the Big Brother’s Eye that we have today:
I don’t know about the rest of you, but I find this logo to be completely and utterly un-fappable.
Wait a minute …
Never mind, I take that back.
The old one is still better, though.



They did away with the old logo because people complained about it. And when I say people, I mean, women’s rights people. And people with bad boobs.
When they changed it, they actually just cut her off at the top and didn’t show the tail portion anymore. During their anniversary, they brought the original back for a bit. But the original always hangs at the first store. Literally.
I believe I remember this being reported on the news as some big controversy at the time. Because, ya know, badly drawn boobs are bad, except when it’s a few blocks away at the Seattle Art Museum, then it’s art.
*Shrug*
You have an outdated image for the current Starbucks logo. It’s been further depersonalized since the one you show. The current logo is the one in the bottom right: http://assets.starbucks.com/assets/5a106e41fe954581999566a4293ced89.jpg